by Jason Roe
on 13. Jun, 2006
in Business, Marketing
Lee Dodd, owner of Sprint Users and other large forums has agreed to be on the show this week. Lee has mastered the art of making money online and is currently working on a book about it scheduled to be released later this year. Pop over to Shoemoney’s blog for more info.
by Jason Roe
on 02. Jun, 2006
in Business, Marketing, Web Design & Development
Keep It Local The one major problem that I have seen with a lot of Irish companies and websites is that they are hosting their website outside of Ireland. Why would this be a problem? Most of the modern search engines over the last few years have implemented geo targeted results. Geo targeted means that [...]
by Jason Roe
on 04. May, 2006
in Business, Marketing, Web Design & Development
The search giant Microsoft has opened its doors for its msn advertising program adCenter. I signed up today to check out what all the talk was about and was pleasantly surprised. Some of the highlights for advertisers include Location specific adverts, specific day of the week and specific time of the day advertising. The interface [...]
by Jason Roe
on 01. May, 2006
in Business, Marketing, Web Design & Development
It now seems that media bot is indexing content for the main Google index. Previously Google stated that this bot was designed to only pick up what ads where relevant to you website. The implications of this is that anyone that has been “optimising� content for adsense by removing non critical information will be affecting [...]
by Jason Roe
on 17. Apr, 2006
in Business, Marketing, Web Design & Development
Online advertising was something that in my mind hasn’t changed that much over the years, sure the technology has moved with the times but what has really changed? Well it seems that most companies in the area of online marketing have kept the fundamentals, publishers + advertiser = cash. It seems that every “new� technology [...]
by Jason Roe
on 01. Feb, 2006
in Marketing, Web Design & Development
I was recently asked to design a new logo for Search.ie as you may know this site is maintained by Michele Neylon. The previous logo was also designed by me however I always found it lacking something. The rework was a fairly simple one, a crisp clean logo that had the same theme as the [...]
by Jason Roe
on 30. Jan, 2006
in Business, Marketing
As the popularity of mobile phones grows it seems that SMS marketing is going to be “the next big thing‿. As such a lot of the Irish mobile phone providers seem to be allowing the SME market to take full advantage of this marketing medium. Many smaller Irish companies have come onboard to be the [...]